Bachelor of Applied Science (BAS) in Marketing & Entrepreneurship
Elevate Your Professional Skills - Advance Your Career - Build Your Business
Build the skills you need for an exciting career in Marketing or to start a high-growth business of your own. Green River's BAS in Marketing and Entrepreneurship provides:
- Practical opportunities working with area industry on real projects.
- The skills and opportunity to create a launch-ready business of your own.
- Development of high demand skills and abilities.
Enter your email below to receive information and help getting started now!
What will I learn in this program?
Through project-based learning, you will gain valuable skills needed to succeed as a marketing professional or entrepreneur. You will learn about:
|Market Research||Product Managment||Business Development|
|Product Development||Digital Marketing||Project Management|
|Business Planning||Entrepreneurial Finance||Integrated Promotions|
High-demand jobs, excellent pay, and exciting opportunities
- Marketing positions in King County requiring a Bachelors degree are in high demand and pay an average of $85,000 per year and up. Marketing positions requiring a bachelors degree are high-growth and high-demand nationwide. (see: US Deptartment of Labor for Marketing Managers and Analysts, ONET Online Report for Market Research Analysts and Marketing Specialists.
- 49% of senior hiring managers reported difficulty finding qualified candidates for marketing-related positions when surveyed. The Workforce Development Council of King County Pipeline study showed an annual shortage of 377 candidates for Market Research Analyst positions requiring a Bachelors degrees (page 43, occupation 36).
- Entrepreneurs are needed and the start-up culture is highly valued in our economy. As a BAS student you will have the opportunity to build a launch-ready business and present your idea to business leaders and investors. According to the Kauffman Foundation, "Nearly all net job creation since 1980 has occurred in firms less than five years old."
Convenient class times at a convenient location
- Core courses are offered mainly in hybrid format (combination of on-line and in-class), with evening class sessions at Green River’s Kent Campus.
- Our Program Manager, Program Director, and Small Business Development Center are all housed at the Kent Campus to provide a seamless experience for our programs students.
- A few of your non-core classes might be offered at the Auburn campus or on-line, but with careful planning you could take all of your courses at the Kent Campus.
|Quarter 1||Quarter 2||Quarter 3|
|BUS 300: Introduction to Entrepreneurial Leadership||BUS 310: Market Research and Analytics||BUS 350: Product Development and Innovation|
|BUS 395: Strategic Marketing and Management||BUS 344: Entrepreneurial Finance||BUS 365: Consumer Behavior|
|General Education course||General Education course||General Education course|
|Quarter 4||Quarter 5||Quarter 6|
|BUS 335: Integrated Marketing Communications||BUS 360: Sales and Negotiations||BUS 385: Operations Management for Competitive Advantage|
|BUS 390: Digital Marketing||BUS 400: Professional & Personal Branding||BUS 495: Capstone Venture Launch 2|
|General Education course||BUS 490: Capstone Venture Launch 1||General Education course|
How much does this degree cost?
We created a program that is comprehensive but affordable.The average price if you attend full time is $2,500.00 a quarter, plus books and fees. Find out more information on tuition.
How we compare to other Washington universities (based on 2014-2015 tuition rates):
Annual Tuition and Fees Comparison for Washington Residents
Green River -BAS Degree $7,511.70
Evergreen State College $8,682.00
Western Washington University $8,964.75
Washington State University $11,396.00
University of Washington $12,394.00
Annual Tuition and Fees Comparison for non-residents (students can apply for a non-resident waiver)
Green River -BAS Degree $18,111.15
Washington State University $24,478.00
University of Washington $33,513.00
Visit our Apply Today page for information about applications, financial aid, and scholarships.
Meet the team
Program Director and Faculty
Tim Broxholm is a self-described "Edu-preneur" who is on a mission to: educate, engage, and inspire students to attain academic, personal, and professional excellence. As a former HR Director and current and business strategy coach and consultant Tim utilizes his expertise to help students develop the necessary competencies and connections to excel in the world of work. Tim is known for his innovative teaching methods, and in addition to his work at Green River, he partners with one of the country's leading learning science companies to innovate and develop the next generation of learning products.
Tim's main areas of interest are:
- Business Strategy
- Sales and Negotiations
- Organizational Development
- Leadershp Development
- Ed-Tech product development
Tim holds a Masters of Arts in Industrial/Organizational Psychology from Seattle Pacific University and a Bachelors of Business Administration in Marketing and Management from The University of Portland.
Jeff Perlot has taught business management, marketing, and entrepreneurship courses at Green River for over 10 years. During that time, he also spent 4 years as a counselor for Green River’s Small Business Development Center. Outside of Green River, Jeff’s recent work includes authoring a digital-only Introduction to Business product for a major publisher and development of a sports nutrition product that is routinely among the bestsellers on Amazon.com.
Jeff’s main areas of interest are:
- Product development
- Digital marketing
- Content and UX development
- Instructional design for online/hybrid learning
When Jeff is not working, he can be found hanging out with his family, hiking, doing high-intensity interval training, and getting mocked for his ridiculously clean diet.
R. J. Amador is a California native, social entrepreneur and an environmental policy specialist. Ask him about making glue out of recycled styrofoam! He brings experience transforming sustainable business models from theory into practice, and has worked in the carbon markets in Washington, DC. R. J. is also an officer and drilling reservist in the US Navy, leading teams of specialized personnel in mission critical efforts.
When he's not experiencing Washington's great outdoors or something sporty, R. J. is volunteering for the blind, reading, recording, and producing podcasts of National Geographic and Popular Science magazines for download through the Audio Internet Reading Service of Los Angeles (AIRS-LA) as he has done for years.
R. J. holds a bachelor's degree in International Studies with specialization in Latin America, and a minor in Management from the University of California, Irvine, and a master's in Applied Economics from the University of Cambridge, where he focused on the uptake of renewable energy and energy efficiency systems globally. He is very excited to work with and for the students at Green River!
In addition to his teaching duties, Tony is in his third year of a PhD program in Industrial-Organizational Psychology at Seattle Pacific University. He holds an AA degree from Spokane Community College, a BA degree in Economics from Gonzaga University, an MA in Economics from Washington State University, and an MA in Industrial-Organizational Psychology from Seattle Pacific University. He has over 25 years experience in financial industry leadership. He is married to Bonnie and together they have six children. In his spare time, he is rooting for the Seahawks, the Mariners, the Cougars, and the Bulldogs.
Kelly is thrilled to be joining the Green River College team teaching the Integrated Marketing Communications course. A Northwest native, Kelly graduated from Washington State University in public relations and University of Portland with a master's in management communications. Kelly has blended her passion for storytelling, being outside and great gear into her REI workday for the past ten years.
- Kelly's main areas of interest include:
- Integrated Marketing Strategy and Campaigns
- Social Media Campaigns
- Social Media Editorial and Content Strategy
- Poverty Communication and Policy
- Rhetoric Studies
Kelly's professional background includes social media campaign strategy, crisis communications, campaign strategy, branding strategy, product marketing, event planning, community outreach, non-profit communications and direct mail. She volunteers as a consultant for non-profits focused on meeting the needs of low-income individuals and families. A lover of vintage fashion, the arts and the outdoors; Kelly trades her 1950s heels for hiking boots on the weekends to volunteer for the National Park Service.